Producing digital works serves as a universal language for me to communicate and express myself, particularly when addressing awareness issues such as food allergies. Having food allergies has profoundly affected my life, fueling a deep-seated passion for creating change in my country, the United Arab Emirates. My objective is to endeavor to raise awareness about the seriousness of food allergies and change the shopping experience for allergic individuals, by implementing specialized non-allergenic food sections within supermarkets. I am planning to do a video, Instagram posts, and banners using various digital mediums. By using the power of digital media, I strive to foster understanding and empathy while providing practical solutions for those affected by allergies. My senior project, "4Free,” epitomizes the fusion of digital creativity and social impact, demonstrating the transformative potential of digital platforms to drive positive change and improve quality of life for allergic individuals in the UAE.
